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previous：Via sponsored challenges or brand partnerships, walking apps can also be used to generate income. Walking apps sometimes work with businesses to provide sponsored challenges that give users rewards for hitting certain milestones or achieving fitness objectives. By taking part in these sponsored challenges, users can win cash prizes, gift cards, or other valuable rewards, which makes them even more motivated to stay active and engaged with the app.NEXT：To keep users interested and motivated in their fitness journey, the app provides challenges, leaderboards, and virtual races. After finishing challenges, users can earn "FitCoins," which they can then exchange for thrilling prizes like exercise clothes, fitness equipment, & even cash. The ability to get money just for moving around is one of the main draws of walking apps. Numerous walking apps come with reward programs that let users turn the steps they take each day into virtual money or points that can be exchanged for different products. This encourages users to stick to their walking schedule and can act as an extra push to prioritize physical activity. 